Design Exploration - Task 1 / Project Proposal

24.4.2025 - 13.5.2025 (Week 1 - Week 4)
Chong Hui Yi / 0363195
Design Exploration / BDCM
Task 1 / Project Proposal

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TABLE OF CONTENT

1. Lectures

2. Instructions

3. Task 1

4. Feedback

5. Reflection

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LECTURES

Week 1:

Task 1: Project Direction Analysis Steps

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INSTRUCTIONS

<iframe src="https://drive.google.com/file/d/1m2KBBNamcySou5jjXSi0Nsw-aqJcqeRj/preview" width="640" height="480" allow="autoplay"></iframe>

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Task 1: Project Proposal

Instruction

"Once you have decided the direction of your project, you will prepare a proposal brief explaining the reasons for your project and how you intend to carry it out. This area will consist of proposed research areas, data gathering methods and technical executions for your project. Be realistic with your proposal, as you have limited amount of time, resources and energy to do so but at the same time allowing you to exercise your creative skills beyond your comfort zone."

Progression

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FEEDBACK

Week 3:

• Since the product is not your own, it might be less interesting or personal to you.
• AR is an impressive technology. You could consider combining it with narrative storytelling or your custom font project to make it more engaging.
• You need to consider which abilities and skills you can showcase in this project.

Week 4:

• Research and collect more references on interactive websites.
• Use them to inspire your design direction and interaction style.

Week 5:

• Clearly define:
• What content your website should include
• Who your target audience is
• Look into references that focus on interactive design and user engagement.

Week 6:

• The current site structure might be too linear (just scrolling).
• Add interactive elements such as:
• Choices for users to explore different story paths
• Multiple narratives under the theme “moments that break you”
• Create a flowchart to visualise and organise story branches and interaction flow more clearly.

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REFLECTION